Why audit your current crisis preparedness?

How well prepared are you really? If you've failed to plan, then chances are you planned to fail when a crisis hits. Additionally, its all too easy to become too internally focused when assessing risks to your business.

By using specialists, who have a broad range of industry experience, we can add significant value to auditing your current state of crisis preparedness.

Our process is not time consuming, just requiring one to one interviews with your senior executives. these generally last no longer then one hour each.

Having conducted many hundreds over the past 10 years, we have evolved a 200 point check list.

Our high level strategic overview covers the following risk areas:

• Internal communications
• HR issues
• Crisis history
• Existing plans/capabilities
• Business continuity
• Invocation
• Media monitoring
• External communications
• Training

These are just a few of the potential risks we would consider:

• Product Recall
• Consumer complaint
• Product Tampering
• Natural Disaster
• Injuries / fatalities
• Redundancies
• Environmental Crisis
• Fire
• Litigation

This list is far from exhaustive and it is important that at this stage, as many potential crises as possible are identified. We can also explore additional areas including:

• Identify any gaps in knowledge and discuss current working practices
• Advise on notification and escalation processes
• Identify your crisis team's roles and responsibilities
• Recommend a training path for those expected to react to crises affecting your clients
• Identify your business needs for its future crisis training, testing and responding

The audit is followed up by a full written report listing recommendations and a gap analysis.