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Dear
Reader
Welcome to this
week's edition of the Communiqué. In this issue, we explore
some of the benefits of adopting a CSR policy, and also look at
the pitfalls. We also offer readers the chance to make the most
of the quiet (?) month of December to test their crisis plans -
for free - Click here
for details.
In this issue:
Please keep
sending your feedback, both good and bad as we are keen to keep
this communiqué as relevant as we can to our readers. You
can email me at andy.jarosz@docleaf.com
Thanks as always,
Andy Jarosz, Editor.
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CSR
- if you're going to do it, do it right
Exercising
Corporate Social Responsibility (CSR) can serve many purposes
for an organisation. One of the more overlooked benefits is
the garnering of goodwill among your stakeholders, that can
then be called upon in the time of a crisis. To make the most
of this opportunity, the investment of time and resources
in CSR needs to be well thought through. Mark Vernon and Craig
Mackenzie offer 20 tips for an effective CSR strategy.
Read the
story from Management Today here.
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When
facing a crisis, roll out CSR!
When
British American Tobacco were hit by a huge lawsuit in Nigeria,
they called upon their high profile CSR strategy to manage
their battered reputation. Things did not go plan. Read on
here:
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Flat
or Pyramid - How does your company look?
Organisations
can have many different structures, and management theory
suggests that there is no single best way of designing your
organisational tree. Some benefit from a "commander"
leader and others from group decision making. However, the
type of management structure does have an impact on how a
company will respond to a crisis, according to Donald Todrin.
For Donald's
article, click here:
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Messaging for Emergency Response
More
companies are now switching from the use of pagers, and utilising
the mobile phone to contact their key people in an emergency.
Some schools are using this technology to contact parents
if their school is closed or if an off-site trip is delayed.
And now BAA have introduced SMS messaging to contact their
crisis team in an emergency. Read on
here:
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FREE
crisis plan testing
Does your company
have crisis plans in place that have never been tested? Do you have
a manual that sits undisturbed on a shelf, ready to be opened in
the event of emergency? Do the people you expect to respond in a
crisis know what is expected of them?
We are offering
three FREE desktop exercises in the month of December. The docleaf
team will prepare a scenario that is relevant to your business,
and then spend half a day with your senior team, putting them in
a situation where they need to respond quickly and decisively to
an unfolding drama.
Our existing
clients have remarked on how such an exercise has not only helped
them gain confidence in being able to manage an incident, but has
also given them an insight into wider operational improvements that
they can effect within their business.
To register
your interest click
here
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Crisis
Briefs
A comforting
story from Germany this week for us Brits who thought our
government had a monopoly on losing personal and sensitive
data. A Berlin hairdresser discovered top-secret plans for
a safety vault at the Bundesbank's Berlin branch in a bin,
the German central bank said on Thursday.
Only four
weeks ago, the bank's building in western Berlin was officially
opened after renovation work which cost about 150 million
euros (108 million pounds).
The hairdresser
found detailed drawings of the safety arrangements at the
bank, including the location of people detectors, stairwells,
grilled gates and measurements with the depth of the vault's
floor, reported top-selling newspaper Bild. "I wanted
to throw away my rubbish and I noticed the plastic bag with
the building sketches," Bild quoted the 26-year-old male
hairdresser as saying. The bin was in a backyard in central
Berlin.
A Bundesbank
spokeswoman confirmed the Bild report, adding the bank was
looking into how the plans could have ended up in a bin. She
said she believed it would be impossible for anyone to break
into the safety vault. (Reuters)
And finally...
a frustration that anyone who has been on an organised tour
can identify with. Macau riot police were called in to calm
down 120 angry Chinese tourists on a wind-swept beach who
had protested angrily to tour guides over an itinerary too
packed with shopping. Around two dozen police with batons
and riot shields faced off with the tourists from China's
Hubei province for nearly five hours on Tuesday night in the
booming casino enclave of Macau, Hong Kong cable television
and the Apple Daily newspaper said.
The tourists, pushing
and struggling with policemen who detained two men and a three
women, protested that the tour guides had taken them to too
many shops and pressured them into buying things.
The argument erupted
after the tour guides took the group to the beach, and the
tourists, complaining of cold, could not reboard their four
locked coaches, the Apple Daily reported. Police arrived on
the scene and called for reinforcements, and the stand-off
ended when the tourists were persuaded to go to a hotel. (Reuters
Hong Kong)
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A
collection of past eNews articles can be found at
here:
Please
visit our website at
www.docleaf.com
Address:
docleaf, Building 9, BRE, Bucknalls Lane, Watford.WD25 9XX. UK
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